Buxton teams up with Driftscape

By Pam WrightLocal Journalism Initiative Reporter

The story of the Buxton Historic Site and Museum has a new platform.

Organizers recently opted to join Driftscape – one of Ontario’s premier tourism apps – in an effort to make the Chatham-Kent landmark more accessible.

“We map their stories and show off Ontario’s hidden gems,” said Pooja Chitnis, Driftscape’s director of marketing and customer success.

Leveraging 360-degree technology, Chitnis said the app allows users to explore places virtually, creating an “immersive experience.”

People can use the app to explore sites in real life or from home, Chitnis explained.

The app features the narration of some stories and also highlights points of interest that might otherwise go unexplored.

Chitnis said app developers are planning on creating a Buxton Historic Site scavenger hunt people can do at their leisure.

“It’s a great way to increase visibility,” Chitnis said, adding use of the app prompts deeper exploration of Ontario sites.

The Toronto-based company has been in operation since 2017. Driftscape currently features a wide variety of 5,000 including Indigenous history and the Underground Railroad.

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