The 4 Techy Wellness Trends Everyone You Know Will Be Talking About in 2025

The Global Wellness Institute (GWI), the leading non-profit research organization for the global wellness industry, reports that the global wellness economy reached a new peak of $6.3 trillion in 2023, and projectsit will grow at a rate of 7.3 percent annually from 2023 to 2028, reaching nearly $9 trillion in 2028. All of that’s to say that wellness is a very big business—a business that’s constantly innovating and coming up with new technologies that strive to make us healthier and happier. Technologies like AI fitness apps, for example, which are striving to democratize the personal training experience. Below, I dig into four emerging tech-forward wellness trends I expect to see a lot of in 2025.

1. Longevity Is the New Anti-Aging

“Longevity” has been a buzzword for a while now, but until recently I’d mostly encountered it among more niche wellness communities. Moving into 2025, don’t be surprised to see the aging conversation move away from ‘anti-aging this’ and ‘anti-aging that’ and more toward longevity. (I’ll admit I’ve wondered more than a few times whether this repackaging is largely surface level, but that’s a conversation for another day.) According to a recent McKinsey Health Institute report, more than 60 percent of people polled said it’s extremely or very important to purchase longevity products, and 70 percent are planning to buy more products in the future. Wellness practices geared toward longevity could look like a variety of different things. Take, for example, AgelessRx, a longevity-focused telehealth provider that sells supplements and Ozempic (starting at $1,350), but also an at-home bio age blood test (starting at $495), which measures 900,000+ biomarkers to provide insights into your outcomes, lifespan and true biological age...apparently.

2. AI Apps Are the New Personal Trainer

A personal trainer is one of those wellness luxuries that’s typically felt out of reach for many of us. AI fitness apps—some of which have been around for a bit, but I expect to grow in popularity in the coming year—let you reap the benefits of a personalized fitness plan without shelling out hundreds of dollars per session. Yep, apps like Aaptiv, Zing and Fitbod use AI to identify gymgoers’ strengths and weaknesses and then suggest specific exercises to help them achieve fitness goals. Now, there’s a lot to be said for having a certified person standing in front of you, correcing your form and motivating you IRL, but AI fitness apps are making personalized workout much more widely accessible moving forward.

3. Increasingly Advanced Wearables

I won’t say which one, but I tried a wellness tracker a few years back and was wholly underwhelmed with the data it provided me. But the times they are a-changing, because wearable tech is getting smarter and smarter every year—and shows no signs of slowing down. Take the popular Oura ring, for example. Senior Editor Dana Dickey wrote in her review of the ring’s latest model, “I first encountered this wearable tech a few years ago, when a friend tried an early iteration, which yielded the hardly revolutionary insight that he slept worse when he had a few drinks. I wasn’t impressed by such revelations, until the new Oura Ring Gen 3 model arrived, which added new, game-changing functionality.” The newer model, she writes, looks like a simple wedding band but actually tracks wearers’ sleep stages, menstrual cycles, heart rate, blood oxygen level, breathing rate, skin temperature and heart rate variability. Expect to see smarter and smarter innovations in this space in the year to come.

4. Air Quality Monitors and Air Purifiers

Over the past few years, serious wildfires  and horrible pollution have become more and more commonplace. (The Earth is literally on fire—not terrifying at all!) As such, interest in air quality monitors and air purifiers has been on the rise, as folks are seeking out solutions to keep themselves and their families safe with smoke potentially entering their homes—even if they’re hundreds or even thousands miles away from the fire. Around the time of the summer 2023 Canadian wildfires, VP of Editorial Candace Davison did a deep dive into just how effective air purifiers are, and found that while air purifiers can’t remove all pollutants, they can be helpful for folks looking to stay safe from wildfire smoke or for those with allergies, like SEO Editor Marissa Wu, who tested the popular Mila air purifier and found that it helped quell her intense allergy symptoms after just four weeks of testing. It’s upsetting that wildfires and other environmental dangers only seem to be ramping up, but thankfully there are steps to take to stay as healthy as possible.

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