Edmonton Elks unveil new helmet with classic 'EE' logo
The Edmonton Elks will be wearing the classic EE logo on their helmets when the 2022 CFL season starts later this year.
“The Double E represents our club’s tradition of excellence both on and off the field. It’s an Edmonton icon and we’re thrilled to have a fresh version on our new helmet,” Elks president and CEO Victor Cui said in a news release Thursday.
Read more: Edmonton Elks announce Victor Cui as new president and CEO
Variations of the EE logo had been on the team’s helmet from 1965 to 2019. The CFL season was cancelled due to the COVID-19 pandemic in 2020, but in 2021 the team played with the elks antlers logo on their helmets.
“This helmet bridges the past with the present and is symbolic of our commitment to connecting our tradition with a bright future. One look at our new helmet and you know who we are and what we stand for,” Cui said.
Story continues below advertisement
“We’ve listened to our fans and can’t wait to proudly wear this new helmet at The Brick Field at Commonwealth Stadium.”
Click here to see more photos of the helmet.
When the team announced it would be changing its name in 2020, it promised the classic EE look would remain with the new name. Variations of the new logo were unveiled in June 2021 when the team announced its new name.
Some of the logos included the EE and others included the antler design.
The new helmet will also include a helmet stripe — a feature the team called “a staple of Edmonton helmets since the 1960s.”
Trending Stories
-
Canadians prepare to fight for Ukraine as security and legal concerns swirl
-
Most Canadians see Russian invasion of Ukraine escalating to world war: survey
Story continues below advertisement
Read more: Edmonton’s football team now Edmonton Elks
The players’ numbers will also be in bold on the back, flanked by the Canadian flag and the CFL logo. The rear bumper will read “EDMONTON” while the front bumper reads “ELKS.”
“There are few things in sports as powerful as the logo on a football helmet,” EE Football Alumni president Mookie Mitchell said. “The new Double E connects generations of players who have proudly worn the green and gold.”
Fans will get their first look at the helmet in person on June 3 when the Elks host the Calgary Stampeders in the pre-season home opener.
© 2022 Global News, a division of Corus Entertainment Inc.